Uber has appointed Sanjay Gupta as the Head of Marketing for its India operations. The appointment was effective from May 2017 and was recently announced.
Prior to this, Gupta was the Chief Marketing Officer at Urban Ladder. Gupta has also spent time at Marico in the past, where he worked on Saffola and was responsible for its growth from a niche to a food brand reinforcing its association with preventive heart care.
With over 15 years of experience, Gupta will focus on the further strengthening of the Uber brand in India. On his appointment, Gupta said, “I’m excited to join Uber at such an opportune time. Uber is redefining urban mobility and has created a unique experience for riders and driver partners across the country. I’m looking forward to working with the super-talented team at Uber and take it to its next phase of growth in India.”
Source: ET Brand Equity