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  • Title: Love is.. saying I love you
  • Brand name: OkCupid India
  • Released on: April 1, 2021

As there is growing momentum around Pride-related conversations (and rightly so), the responses of OkCupid users to the questions on the app clearly indicate that identity is more than just casual chatter when it comes to finding their kind of love. And, what’s more, across gender, orientation and identity, Indians are clear about one thing - Love Is Love. OkCupid's latest ad film, which was released a while ago, but will always be relevant, is an attempt to celebrate love in all its glory.

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