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  • Title: #DilKaMileage- TVS Jupiter Hindi TVC
  • Brand name: TVS Jupiter
  • Agency: Dentsu Network Advertising
  • Released on: September 28, 2019

True to TVS Jupiter’s ethos of ‘Zyaada ka Faayda’, the film showcases people going the extra mile for their loved ones. ‘Dil Ka Mileage’ explores the story of a father, who drops his daughter for her cricket practice astride his TVS Jupiter, and is mindful about handing over the safety gear. The frame then moves to a husband, navigating through narrow lanes, to cater to his pregnant wife’s ‘pani puri’ cravings and ensuring she is comfortable on the way. It also captures a moment from a young man’s life as he waits on a highway to pick up his father arriving on a late-night bus and is rewarded with an expression of delight as the father disembarks. The film closes with actor Amitabh Bachchan saying, ‘Jab apno ki muskurat khushiyo se bhar deti hai dil… toh usse Dil Ka Mileage kehte hai.’

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