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  • Title: The World's Best Brands Play Here - AJIO
  • Brand name: Ajio
  • Agency: Phantom Ideas
  • Released on: April 21, 2021

Fashion e-commerce brand, Ajio, has launched a film for the IPL season. The 45-second TVC is an ode to cricket. The film is set to a foot-thumping track, with the message ‘The world’s best fashion brands play here’. Featuring models, it showcases a game of cricket unfolding on the backdrop of an airstrip.

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