- Title: The World's Best Brands Play Here - AJIO
- Brand name: Ajio
- Agency: Phantom Ideas
- Released on: April 21, 2021
Fashion e-commerce brand, Ajio, has launched a film for the IPL season. The 45-second TVC is an ode to cricket. The film is set to a foot-thumping track, with the message ‘The world’s best fashion brands play here’. Featuring models, it showcases a game of cricket unfolding on the backdrop of an airstrip.