D-Talks:Bulletin#332 – Top Digital Media Updates For CXOs

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Domino’s reduces delivery time to 10 minutes

Domino’s and Swiggy’s quick food delivery arm Bolt announced a partnership on Monday, saying that the brand’s pizzas would now be available in 10 minutes. This makes Domino’s the first pizza brand in the country to promise such a rapid delivery. 

In a statement, Swiggy said, “With this partnership, Domino’s menu items will be available on Bolt, providing customers with a wide selection of their favorite pizzas, sides, and beverages ordering, delivered in just 10 minutes.”

The company already partners with Zomato’s new 15-minute food delivery service for quick delivery. On both platforms, Domino’s handles the last-mile delivery. 

AI spending in India to grow 2.2x faster than digital tech in 3 yrs

Spending on Artificial Intelligence (AI) technologies will grow at 2.2x the rate of overall digital technology spending in the next three years, generating an India economic impact of over USD 115 billion by the end of 2027, according to a latest report by International Data Corporation (IDC).

IDC further predicts that by 2027, company executives would expect their GenAI projects to have at least a 70 per cent success rate in order to boost operational effectiveness and generate new income.

“Planned investment in all types of AI is rising at levels much faster than overall digital technology investment. Strategies at leading digital business organizations are focusing heavily on AI so much so that AI transformation and digital business are locked at the hip. Although digital transformation remains foundational to India’s digital journey, AI is clearly leading the charge as a high-growth priority,” Neha Gupta, senior research manager, Digital Business and AI Strategies, IDC India.

Paytm partners with Perplexity to bring AI-powered financial search

Paytm has announced a partnership with Artificial Intelligence (AI) startup Perplexity to integrate advanced AI-driven search capabilities into the Paytm app. This integration will empower users to access real-time financial information, enhancing their understanding of financial concepts and enabling informed decision-making in their preferred regional languages.

With Perplexity’s cutting-edge AI technology, Paytm users can now ask financial questions directly within the app and receive instant, reliable answers tailored to their needs. By simplifying access to trusted financial knowledge, the partnership aims to promote financial literacy and strengthen user confidence in managing personal finances.

Google sued by US edtech firm Chegg over AI search summaries hurting traffic

A US-based edtech company has sued Google stating that its Artificial Intelligence (AI) search engine called AI Overviews is eroding demand for original content and undermining publishers’ ability to compete.

The company called Chegg, an online education company which offers textbook rentals, homework help, and tutoring, said that Google is co-opting publishers’ content to keep users on its own site which erases financial incentives to publish, according to a report by news agency Reuters.

State of India’s Digital Economy Report 2025

  • Published by: Dutch investment firm Prosus and think tank Indian Council for Research on International Economic Relations (ICRIER).
  • The SIDE 2025 report uses the Connect-Harness-Innovate-Protect-Sustain(CHIPS) framework to measure the scale and depth of digitalisation in India and other countries.
  • This framework emphasises not only the technological infrastructure but also the societal, economic, and policy-driven aspects of digital transformation.

Major Highlights of the Report

Global findings:

  • The global AI race is currently led by the US and China, with South Korea, Singapore, and the Netherlands being front-runners.

India-specific Findings:

  • Among 32 countries (comprising 17 developed and 15 developing nations), India has scored:
  • 11th position in AI Research
  • 16th position in AI Infrastructure
  • India is the world’s third-largest digitised nation, following the United States and China.

Instagram May Be Exploring a Separate Reels App

Would Instagram Reels work in a separate app?

That’s apparently what Instagram is currently weighing, according to a new report from The Information, which suggests that Instagram chief Adam Mosseri recently floated the concept of a separate Reels app to IG staff.

As per The Information:“Instagram is considering launching a stand-alone app for its short-form–video feature, Reels, Instagram chief Adam Mosseri told staff this week, according to a person who heard the remarks.”

A standalone Reels app would be a more direct replica of TikTok, opening to a full-screen, scrolling display of short-form videos. And with Reels recently being extended to 3 minutes, there could be a variety of content, enough to potentially justify a separate Reels app.

Time for news from BC Web Wise!

Check out The Great Indian Art Fair campaign we created for Linc Pentonic. A celebration of creativity where art and writing come together, showcasing the vibrant spirit of India. Here’s how we brought this dynamic campaign to life.

On EV Day, we launched an interactive game for Tata Power EZ Charge to drive awareness and encourage EV adoption. Check out below the full case study to see how we made EV charging fun and rewarding

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