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  • January 29, 2023
  • Latest
    • New Campaigns
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  • Tech
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  • Transformation
  • Campaigns
    • Campaign Reviews
    • Digital Showcase
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  • Latest
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    • Publisher News
    • Tech News
    • Industry News
  • Tech
  • Social
  • Transformation
  • Campaigns
    • Campaign Reviews
    • Digital Showcase
  • UX
  • People
    • Interviews
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  • Natives
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People

People
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    Influencer Marketing – The Silver Bullet

    Okay, so basic stuff first. We all understand the human truth – we value opinions of people we trust. Anyone who can exercise some influence can be called an Influencer, and Influencer Marketing is based on that premise. Recently in...

    By FishSenseDQ
    5 years ago
  • Day in the Life

    A day in the life of Anthony Padayachi

    Name: Anthony Padayachi Role: Associate Creative Director, BC Web Wise Tweets as: @padayachia Weekday Anthony Creative funda: What you consume, is what you create. 06:00 AM I wake up. 06:30 AM Reach Central Park, Kharghar...

    By FishSenseDQ
    5 years ago
  • Home

    2017 has truly been the year of LIVE: Rohan Mehta, Social Kinnect

    2017 has been quite a remarkable year with respect to the world of digital marketing.  For us at Social Kinnect especially, we have come to learn and love many new trends that have changed the...

    By FishSenseDQ
    5 years ago
  • Home

    IoT looks completely out of a sci-fi movie and that’s its beauty: Saurabh Tiwari, Cheil India

    A still from the popular sci-fi flick HER. Saurabh Tiwari, Creative Director, Cheil India tells FishSenseDQ about the most critical paradigm shifts witnessed by India’s digital marketing ecosystem. Digital marketing trends that ruled 2017 SurabhTiwari,...

    By FishSenseDQ
    5 years ago
  • Home

    Brands should move beyond the engagement model in 2018 [Guest Column]

    Anandan Pillai, Associate Director (Paid Media), Performics.Resultrix takes a pragmatic look at the year that went by and how India’s digital marketing industry is likely to shape up in 2018. There are enough experts out...

    By FishSenseDQ
    5 years ago
  • Home

    Innocean Worldwide – An Interview with Saurabh Das Gupta

    Agency: Innocean Worldwide Name: Saurabh Das Gupta Designation: NCD From Santro Xing to Creta, how has the digital landscape changed during your journey at Innocean? Way back in 2005 when I took over the duties for Brand Hyundai,...

    By FishSenseDQ
    6 years ago
  • Home

    “Hospitality is moving towards digital products”: Murtaza Adenwala, Club Mahindra

    Brand: Club Mahindra Holidays Spokesperson: Murtuza Adenwala Designation: Digital Marketing Head Over the past decade and a half, the hospitality industry has assimilated and integrated itself to conform to the digital revolution. The ever-changing dynamic...

    By FishSenseDQ
    6 years ago
  • People

    Digital marketing is a marathon, not a sprint: Jeff Bullas

    At the recently concluded Tech Manch Digital Conference 2017, a slew of international digital media and social media experts shared their insights about the best practices in digital marketing. The event also included knowledge workshops...

    By FishSenseDQ
    6 years ago
  • People

    A walk through Vodafone’s Social Media Command Center

    The pulsing social media world, changes its course every minute. To keep up with this real-time nature of the socialverse, Vodafone India set up a Social Media Command Center (SMCC). An entity that helps Vodafone,...

    By FishSenseDQ
    6 years ago
  • People

    Are brands overwhelmed with data?

    We recently met Nick Burfitt, global director and MD APAC, Kantar Media, and asked him about what the measurement industry is currently focusing on, what data means to brands and more. Are brands overwhelmed with...

    By FishSenseDQ
    6 years ago
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