Pratham Masurekar
Latest
D-Talks:Bulletin#391 – Top Digital Media Updates For CXOs
ASCI's new draft rules aim to curb misleading AI-generated advertising content
Advertising Standards Council of India on Tuesday released draft guidelines for the labelling of...
Latest
D-Talks:Bulletin#390 – Top Digital Media Updates For CXOs
Snapchat launches sponsored AI chatbots
Snapchat launched a new kind of ad that will bring sponsored artificial intelligence chatbots into users’ inbox and let users...
Latest
D-Talks:Bulletin#389 – Top Digital Media Updates For CXOs
Google is testing AI chatbot search for YouTube
Google is trying out an AI Mode-like search experience for YouTube. The company is now testing “a...
Latest
D-Talks:Bulletin#388 – Top Digital Media Updates For CXOs
Creator marketing now a ‘core media channel’ while search slows
Dive Brief:
Digital advertising revenue grew 13.9% year over year to a record $294.6 billion in...
Latest
D-Talks:Bulletin#387 – Top Digital Media Updates For CXOs
Snapchat makes a push for Snapcodes as a marketing tool
Snapchat is pitching its Snapcodes QR codes as a key consideration for advertisers in order...
Latest
D-Talks:Bulletin#386 – Top Digital Media Updates For CXOs
Google Vids expands access to AI video, audio and Avatar tools
Google has announced new features for its video creation tool, Google Vids, expanding access...
Latest
D-Talks:Bulletin#385 – Top Digital Media Updates For CXOs
LinkedIn shares tips on using articles to enhance engagement
LinkedIn provided new tips on how to maximize the performance of long-form articles and tap into...
Latest
D-Talks:Bulletin#384 – Top Digital Media Updates For CXOs
Algorithm-led discovery fuels rise of micro-drama in digital entertainment
At the FICCI-EY M&E Industry Report Launch, industry executives discussed the growing role of micro-drama in...
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